Creativity isn’t something we do—it’s who we are. Alterform is a creative practice that builds the conditions for you to embody it.
start whereyou areA different way to create
What Is Alterform
the creative practiceA practice that helps you:
Come back to a way of creating that matches your natural pace
Return to Rhythm
Create thoughtful, idea-driven work that feels true to you, not to feed a machine
Make Real Work
A grounded way of creating in a world obsessed with content, productivity and hustle
Drop the Performance
A path back to creative sovereignty: your work, your rhythm, your rules.
Reclaim Your Voice
INVITATION
ALTERFORM
We're living in a strange moment. AI can generate anything in seconds. Algorithms tell us what content to create. Platforms demand constant attention. And somewhere in all this noise, we forgot that creativity isn't about making more content. It’s fundamental to being human. And right now, the world needs the most vivid, impactful, life-giving ideas you can offer. This practice isn't about making art. It's about cultivating the conditions that allow creative thinking to emerge.
Who It’s For
create on yourown terms
How It Works
THE PRACTICEIS THE ART
This practice is cyclical and moves through seven phases. Each one creates the conditions for the next, leading you deeper towards your authentic core. You’ll move forward, circle back, and begin again. They’re places you return to
Unfold: A Newsletter
Why Unfold? Because creative work isn't about forcing things into predetermined shapes. It's about allowing what's already there to reveal itself, layer by layer, at its own pace.
You can't optimize creativity. You can only design the conditions for it and then get out of the way.